Nike's Air Jordan 3 “Seoul 2.0” expected release date is out: Will come with general OG design, eyelets also get splashed with some new colors, and more

Nike's Air Jordan 3 to launch soon: Prepare for a new release, sneakerheads! In the sneaker industry, the Air Jordan 3 "Seoul" is creating waves, and fans are excitedly anticipating its release. The legendary Air Jordan 3 silhouette is about to get a distinctive look and flare thanks to this intriguing new colorway.

You're at the perfect place if you enjoy keeping up with the newest sneaker releases or if you're a fan of Michael Jordan's iconic shoes. Everything you need to know about the Air Jordan 3 "Seoul" is right here, including the release date and cost. Let's get started and discover what makes this sneaker unique.


On May 17, 2025, the special edition Air Jordan 3 "Seoul 2.0" is anticipated to go on sale. This more recent iteration, which is regarded as a follow-up to the extremely limited Air Jordan 3 "Seoul" that was released in 2018, has some noteworthy design elements and improvements that further highlight Korean history and culture.



As part of Jordan Brand's celebration of the Air Jordan 3's 30th anniversary, the inaugural Air Jordan 3 "Seoul" was released in 2018. The design, which was made by Dan Sunwoo, the general manager of Nike's Kobe brand, was created in 1988 to commemorate the 30th anniversary of the Olympic Games in Seoul.

A country flag had never been so conspicuously featured on an Air JordanRetro until this release. Because of this feature alone, pairs have never sold for less than $1,000 on the secondary market, making them extremely sought-after by both South Korean and Jordanian collectors.

In 2020, a limited edition of the same design was made available only to women. The Air Jordan 3 "Seoul 2.0" was first mentioned in March. J-Hope of BTS was the first to wear the shoes courtside at a LA Lakers game shortly after they were leaked.

The Seoul 2.0 Jordans have Nike Air on the heel and the South Korean flag on the left tongue, same like the original pair. The pre-aged fading on the midsole and upper edges, the traditional fabric on the ankle lining, and the Korean words stitched beneath the tongue are the new details.

The Nike's Air Jordan 3 will be available in 4 colours which are White, Sport Royal, Challenge Red, and Black.


As of right now, the Air Jordan 3 "Seoul 2.0" will go on sale on SNKRS and other international shops on May 17, 2025. The leading shoe shop in South Korea will be Kasina. The official store list is provided below and will be updated continuously until the debuton May 17. Make sure to participate in raffles whenever you can.


The retail price is $200 USD.

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