Is Matt Taylor a viral sensation or just part of a movie promo? TikTok art teacher sparks Kevin James doppelgänger frenzy online

Sneha Kumari | Nov 18, 2025, 14:18 IST
( Image credit : X | @kitchentongue | Matt Taylor (R), TikTok’s Viral Art Teacher, Turns Heads Online with Striking Resemblance to Comedian Kevin James (L) )

Matt Taylor, a TikTok creator and art teacher, has gone viral for his striking resemblance to actor Kevin James. Since launching his account on October 15, he has gained over 750K TikTok followers, sparking speculation that his videos may be linked to promoting James’ upcoming 2026 film, Solo Mio.

Matt Taylor, a TikTok creator and art teacher, has taken social media by storm. The 60-year-old Emmy-nominated actor and comedian Kevin James is at the centre of the buzz, as fans and users marvel at Taylor’s uncanny resemblance to the beloved star, sparking viral comparisons and trending conversations online. Let’s find out who Matt Taylor is.

Is Matt Taylor just a viral TikTok sensation or a movie promo?

According to USA Today, since the launch of the video on October 15, the Matt Taylor TikTok account has captured widespread attention with a mix of short teacher vlogs and inspiring art videos. The account has already racked up 6.7 million likes and over 754,000 followers. Viral TikTok star and art teacher Matt Taylor is rapidly gaining popularity on social media, amassing more than 750K followers on TikTok, over 280K on Instagram, and 500 subscribers on YouTube.
( Image credit : X | @kitchentongue | TikTok’s Matt Taylor Becomes Internet Sensation for Looking Just Like Kevin James )


Many speculate that the account could be part of a promotional campaign for Kevin James’ upcoming 2026 romantic comedy Solo Mio, in which he plays a character named Matt.

"Hey guys, Mr Taylor here today. I wanted to take you outside of my classroom," said Taylor in a video published on November 13, while posing before a vibrant banner that said, "Just make a mark, and see where it takes you."

Taylor continued, "Now, this is so important for all students to see.” "Because I want them to not be afraid to take that first step. And that first step could be putting a pen to a [paper] ... a paintbrush to a canvas. Whatever it is, I just want you to go out there and create and light up the world."


TikTok sensation tied to Kevin James’ upcoming film?

Speculations suggest that the TikTok account is linked to a promotional campaign for Kevin James’ upcoming 2026 romantic comedy, Solo Mio. According to IMDb, James plays a character named Matt in the film, which will be distributed by Angel Studios.

Kevin James has a long-standing creative partnership with the Kinnane Brothers. Moreover, their official website notes that the brothers produced several short films for James’ YouTube channel in 2020. They also collaborated on the 2022 football comedy Home Team, which marked the Kinnanes’ first feature film and featured James in the lead role.